The first story I want to feature will take us right into the heat of Houston, Texas (insert bad Texan accent imitation here 😹) to learn about Burcheyes, a company with a pretty awesome social mission. This story provides us with five social mission secrets that will help you answer the question:
How do I know what the right social mission is for my company?
Intro to Blog Series: Why your business needs a social mission
7-8 min read
I have spent the past six months researching the power of a social mission in business. I have talked to and researched companies of all different sizes, across all different industries, about their challenges, successes, and tips for better reaching their customers. The resounding answer from my research has been surprisingly simple: Don’t just market your product. Market your social value.
2 Key Elements for a Successful Prospecting Strategy +
2 Unique Channels to Make Sales Enjoyable Again for Your Customer